Hi! I’m Matt Johnson.
I'm Matt Johnson, a marketing leader based in Colorado Springs. I lead a 13-person marketing org at Apex Service Partners and run about $3.5M a year in media across seven brands. I started as a screenwriter. I still think like one: find the story, cut what doesn't earn its place, and prove it worked.
About
I have over five years of experience working in video, graphic design, and marketing. With a strong work ethic and extensive knowledge of marketing, I love combining my passion for art with the needs of companies.
As the marketing manager at Dare 2 Share, I was able to use my gifts to help them quadruple their revenue and double their conversion rate in a year. This has been all through the strategic use of paid channels (Google Ads, Facebook Ads, etc.) and content. Mostly through nurturing leads through email and using stories to help them see the need for the company.
Projects
I sold three screenplays before working in marketing.
In marketing, I’ve successfully helped build three events that sell out every year.
Relaunched Dare 2 Share’s brand which brought in a 75% increase in traffic and doubled our sales in three months.
I increased the social media traffic by 3 times in a year through the use of strategic content and understanding the algorithms.
Successfully led a team to redesign and relaunch a Dare 2 Share training tool - that has been translated in 20 languages.
And I’ve created videos that have been seen by millions of people! (Literally)
Experiments